Join the mission

About Us:

OpenSolar was founded in 2017 by global pioneers in solar software - Andrew Birch and Adam Pryor. OpenSolar exists to accelerate the adoption of solar and renewable energy globally. We provide the world's clean energy professionals with an end-to-end digital design, sales and management software to grow their businesses, free of charge.

OpenSolar is driven by its mission to accelerate the adoption of solar for a world powered by sunshine by 2050. We stay focused on our mission by obsessing over the experience of our end users, being open and honest, solving problems through careful and deliberate design, and by keeping things simple.

OpenSolar is a truly global organization with our team spread across 16 countries and our user base spread over 180+ countries. Find out more about our world class crew here: https://www.opensolar.com/about

At OpenSolar, we are dedicated to cultivating a workplace that celebrates diversity and promotes inclusivity. Our goal is to build a team that is reflective of the communities we serve, recognising that diversity brings strength and richness to our organisation. We believe that everyone should feel empowered to bring their authentic selves to work and we are committed to creating an environment where all employees are valued, respected, and supported. We actively seek to attract and retain a talented workforce that represents the breadth of our society. We provide equal opportunities for everyone to thrive and advance in their careers, enabling them to achieve their full potential.

This is your opportunity to be part of the clean energy movement, creating a lasting impact on the world. All while being part of a passionate, fun, and highly collaborative team.

The Role:

OpenSolar offers its platform free to solar contractors and generates revenue through industry partners who sell products and services inside the software. The Growth/Monetization function helps expand those revenue streams and ensures teams across OpenSolar apply a “monetization lens” to the value we create.

We’re hiring a Marketing Lead for the Americas. You’ll own integrated marketing strategy and execution for the North American market, driving campaigns that grow installer engagement, partner visibility, and platform monetization. This role reports to the Global Head of Marketing.

In this role, you’ll design and execute integrated marketing campaigns for OpenSolar’s solar professional user base across the USA and Canada. You’ll also work directly with North American partners to grow their presence on the platform through co-marketing and paid campaign initiatives.

It’s an excellent fit for someone who is highly organized, creative, and skilled at communicating sophisticated technology to busy professionals. In this high-visibility role, you will work closely with executive leaders and be a key player in the design and delivery of strategic projects.

What you’ll own:

Integrated Campaigns & GTM

• Design and execute integrated marketing campaigns for solar installers across the USA and Canada, spanning email, social, web, paid search, in-platform, and partner channels
• Own regional campaign planning and communications calendars, ensuring coordinated execution across teams, channels, and markets
• Launch and promote new OpenSolar features and initiatives to drive installer awareness, engagement, and platform adoption
• Collaborate with product, sales, growth, and creative teams to develop compelling messaging and campaign assets tailored to the North American market
• Create and manage campaign content including landing pages, blogs, newsletters, press releases, and customer communications

Partner Marketing

• Oversee the delivery of paid marketing packages sold to North American partners to ensure high-quality campaign delivery and strong partner experience
• Collaborate with finance, manufacturing, and distribution partners to design and execute co-marketing campaigns that grow partner visibility and engagement with solar installers

Regional Growth, Events & PR

• Own the planning and execution of OpenSolar’s regional conference and industry event presence, including booth activations, marketing collateral, and partner engagement
• Develop regional customer advocacy initiatives, including installer testimonials, case studies, and success stories
• Identify and execute regional PR and award submission opportunities

Performance & Insights

• Partner with the business intelligence team to measure campaign performance, installer engagement, and regional growth trends, using insights and market feedback to continuously improve messaging, targeting, and campaign effectiveness

What you’ll need:

Marketing Skills:

• 5+ years of marketing experience, preferably B2B and/or SaaS experience in solar/clean energy
• Proven track record in designing and executing localized marketing campaigns
• Experience in partner marketing is strongly preferred
• Proven experience in marketing campaign measurement and ROI analysis
• Working knowledge of Canva, CRM (ideally Hubspot), and CMS (WordPress)
• Familiarity with SEO/AEO

Other skills:

• Experience working with product management and web development teams to build campaign assets such as landing pages and OpenSolar Expo stands
• Strong ability to self-motivate and innovate without waiting for direction
• Project management skills to manage matrixed cross-functional teams
• Excellent relationship building skills and the ability to establish trusted, collaborative relationships with our many global and local partners

What we bring:

• A Passionate, Driven, and Highly Collaborative Team: Join a team that is dedicated to making a difference, where collaboration and passion drive our success.
• Mission-Focused Organization with a Well-being-Led Culture: We prioritize both our mission to drive clean energy solutions and the well-being of our team members, fostering a supportive and healthy work environment.
• Diverse, Equitable, and Inclusive Work Environment: We celebrate diversity and inclusivity, creating a workplace where everyone's contributions are valued and respected.
• Professional Development and Support for Your Growth: We invest in your development with opportunities for learning and advancement, supporting your career journey.
• Constant Exposure to New Opportunities: Experience a dynamic work environment where you'll encounter cutting-edge technology solutions and innovative projects.
• Fast-Paced Environment with Leading Technology Solutions: Work at the forefront of the clean energy sector, leveraging state-of-the-art technology to drive impactful change.
• Flexible Leave Options: Enjoy flexibility to manage your life-work priorities with leave options that support your personal and professional well-being.
• Opportunity to Create a Lasting Impact: Be part of the clean energy movement and contribute to a sustainable future, making a meaningful impact on a global scale.

If you’d like to join the OpenSolar mission and think you’re the right fit, please apply via LinkedIn.